Global Marketing International Business

Global Marketing.

Global Marketing
Global Marketing

Review the information in Exercises 1 and 2 for the Research Task— Global Marketing and R&D on p. 564 of International Business.

Write a paper addressing the questions and instructions for both Exercise 1 on global brands and Exercise 2 on the Global Competitiveness Report.

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Importance Of Culture In Marketing

Importance Of Culture
Importance Of Culture

The Importance Of Culture In International Marketing

Discussion Paper:

 With increasing globalization, does culture in international marketing matter?

 The impact of culture on successfully conducting business internationally has grown in recognition over time, but equally the world in which we live is converging in the era of globalization.

 Write a 1,000 word discussion paper

 Use current academic literature (at least 5 articles) and theory to support your answer.

 You may choose to focus on one particular aspect of culture in relation to international marketing, or approach the subject in a broad fashion.

Trans-Pacific Partnership;Unit III

Trans-Pacific Partnership
Trans-Pacific Partnership

Recently, there has been much criticism about the Trans-Pacific Partnership free trade agreement.

Discuss three issues that may seem questionable in relation to the agreement.

Given that eight other nations have already signed their participation, would you recommend to the U.S. Senate that it should be ratified?

On October 4, 2015, Ministers of the 12 Trans-Pacific Partnership (TPP) countries – Australia, Brunei Darussalam, Canada, Chile, Japan, Malaysia, Mexico, New Zealand, Peru, Singapore, United States, and Vietnam – announced conclusion of their negotiations.

The result is a high-standard, ambitious, comprehensive, and balanced agreement that will promote;

  • economic growth;
  • support the creation and retention of jobs;
  • enhance innovation,
  • productivity and competitiveness;
  • raise living standards;
  • reduce poverty in our countries; and promote transparency,
  • good governance, and
  • enhanced labor and environmental protections.

We envision conclusion of this agreement, with its new and high standards for trade and investment in the Asia Pacific, as an important step toward our ultimate goal of open trade and regional integration across the region.

Essays; Address the Following Points


For this assignment, write essays that address each of the following points:

  1. Choose five U.S. government policies that affect trade with foreign nations. Identify three factors of production, and describe how their mobility is good or bad for U.S. trade
  2. Distinguish between absolute advantage and comparative advantage trade theories and give examples
  3. Choose either the TPP or the T-TIP free trade agreement and describe which other countries have signed on and why the U.S. Senate should ratify or not ratify the agreement.
  4. Also, explain how regional trading groups influence organizations.

Your essay submission should be a minimum of three pages in length in APA style; however, a title page, a running head, and an abstract are not required.

You are required to use at least two scholarly sources for this essay.

Your responses to the three prompts must be in paragraph form.

Be sure to cite and reference all quoted or paraphrased material appropriately in APA style.